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BOWLING GREEN, KY., April 11, 2023 – MyXR, Inc. is excited to announce its upcoming move to Bowling Green, KY, as part of the region’s emerging technology and storytelling scene. The company, specializing in augmented reality and engagement platforms for business, education, non-profit, and sports/entertainment/media customers, will initially occupy a 1,200-square-foot space at the Western Kentucky University Innovation Campus HQ, projecting to create over 60 new jobs in the region.
MyXR, Inc. will join a growing community of companies in the emerging tech and storytelling sector via —a proactive economic development initiative supported by the Bowling Green Area Chamber of Commerce and the WKU Innovation Campus. The Chamber organizes the region’s economic development efforts, while the Innovation Campus is a hub for applied research, innovation projects, and talent development and home to the Central Region Ecosystem for Arts, Technology, and Entrepreneurship (CREATE)—one of the six innovation hubs for the Kentucky Cabinet for Economic Development’s KY Innovation.
"We are proud to have MyXR, Inc. join the fastest growing city in Kentucky and contribute to developing the emerging technology and storytelling ecosystem here north of Nashville," said Ron Bunch, CEO of the Bowling Green Area Chamber of Commerce. "Bringing in a company built to engage and inspire millions with its scalable software platforms is a great win for the community.”
Buddy Steen, CEO of the WKU Innovation Campus, said that he is excited to see companies like MyXR, Inc., join the storytelling and emerging tech ecosystem of the region.
“Applied artificial intelligence and extended reality technologies are helping shape our professional, personal, family, and civic lives,” Steen said. “We want to attract and retain companies who focus on creating immersive experiences that combine new technologies with strong transmedia storytelling and that are committed to improving all facets of our lives. We are excited to have MyXR, Inc. as part of that focus.”
MyXR, Inc. will take advantage of the new Immersive Experience Innovation Lab at the Innovation Campus, which focuses on creating immersive environments for various industries. The lab will help the company continue to develop its augmented reality technology and explore new applications.
Hans Koch, Chairman and CEO of MyXR Inc. reflected on the importance of this decision and the selection process. “For our team, our prospects, and our shareholders, selecting the WKU Innovation Campus and the State of Kentucky was an easy decision after a long review process. The Kentucky public and private communities have given us both a welcome mat and a playbook for growing our business, delivering better service and software, and an opportunity to create a world-class corporate hub for our company. We can’t wait to get started in Kentucky. We’re grateful to Governor Beshear, the City of Bowling Green, and everyone at the WKU Innovation Campus.”
"Through the arrival of companies like MyXR, Inc., we are actively contributing to the growth and development of our region's emerging technology and innovation industry," said Warren County Judge Executive Doug Gorman. "This partnership between the Chamber and the WKU Innovation Campus is a testament to our community's collaborative and forward-thinking spirit. We are excited to see its positive impact on our region's economy and talent attraction efforts.”
"This is a great opportunity for Bowling Green to showcase its emerging technology and storytelling scene, and we are thrilled to have MyXR, Inc. join our community," said Mayor Todd Alcott. "We can use XR Technology to create immersive experiences that promote community engagement and cultural exchange."
“TVA and Bowling Green Municipal Utilities congratulate MyXR on its decision to locate in Bowling Green. The creation of quality jobs will have a positive impact in Warren County, and we are proud to support this company and our partners, Kentucky Cabinet for Economic Development, Bowling Areas Chamber of Commerce, and Bowling Green Municipal Utilities, in finding continued success in the Valley.” John Bradley, TVA senior vice president of Economic Development
In supporting the growth of this emerging technology and storytelling sector, the Chamber and the Innovation Campus have also firmly focused on supporting, attracting, and retaining talent. For instance, the Innovation Campus has opened a new 30,000-square-foot Collaborative SmartSpace at its headquarters, a 24/7 shared working space with a membership model for professionals who want a place to meet, collaborate, learn from, and share networks with other talented professionals in the region, and has launched the CO/CREATE Talent Database for talent outside the region who would love to bring their career to the region.
Year to date, the Bowling Green Area Chamber of Commerce has announced two economic development projects in South Central Kentucky, totaling $11.4 million in capital investment creating 146 new jobs in the region. Bowling Green has also been recognized as one of the Top 6 Tier 2 Metros in the United States for its tenth consecutive year by Site Selection Magazine. The Chamber is a two-time Mac Conway Award winner, recognizing the Chamber as a Top 20 Economic Development Organization in the Country.
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About MyXR, Inc.:
MyXR Inc, headquartered in San Francisco, MyXR Inc. is an industry leading SaaS software and solutions company building a global augmented reality, AI, and engagement ecosystem to optimize and empower the everyday experience of sports, work, entertainment, and community worldwide. With new global SaaS platforms, including MyXR Engage 2.0 (gamification platform introduced September 2022 for 2023 sales) and MyXR T1/TX (in development). Since 2020, when the company was restructured, MyXR engaged in global pre-sales activities, added MyXR “Avengers” and global VIP advisors and partners, formed the MyXR Foundation Fund to help underserved communities, and identified a central sales support/technology integration center as a crucial corporate need for FY2023. MyXR is inspired by its teams in San Francisco, Los Angeles, New York, Austin, Nashville, Washington DC, Honolulu, Las Vegas, Paris, Mexico City, and soon, the team who will join and lead a new Regional Headquarters in Bowling Green, Kentucky. For more information, please visit https://MyXR.com/.
About South Central Kentucky Economic Development:
South Central Kentucky Economic Development is an entity of the Bowling Green Area Chamber of Commerce, a nationally ranked 5-Star Accredited Chamber. Located at the center of a 34-state distribution area in the eastern United States, South Central Kentucky is a prime location for manufacturing and distribution facilities. South Central Kentucky is within a day’s drive of 60% of the nation's population, personal income, and manufacturing business establishments. Bowling Green ranks second in the United States for best manufacturing city. The region has captured over four billion in capital investment in the past decade, creating thousands of jobs. To learn more, please visit https://www.southcentralky.com/